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Sell A Haunted House

Posted by Ashworth College Oct 28, 2011

Some houses that are up for sale may come with an extra resident.  They won't eat your food or make your water bill go up, but nevertheless you will feel their presence.  That's because the extra resident is a ghost.  In the current real estate market it is tough to sell a home much less a haunted one.  It can be done, but it takes a little more effort for the seller and the real estate agent.

 

  1. Find ot what your state's laws are in regards to selling a haunted house.  Some states require you to write something alluding to the poltergeists in the contract and if not, there may be financial repercussions.
  2. Practice full disclosure when selling your home.  Don't just tell your potential buyer that the place is haunted, tell them exactly what happened there.  You don't want them to move in and have a neighbor informing them six people were murdered in the attic.
  3. Just because it's a haunted house doesn't mean it has to look haunted.  Give the place a new coat of paint and clean up the dead trees.  If you want to de-spookify it from the inside, call in a medium and try to appease or get rid of the spirits.
  4. Prices can be all over the place when it comes to hauted houses.  Some people will spend more for the history and other people couldn't be paid enough to live in a home where ghosts live.  One agent says in her experience, haunted homes sell for 10-20% less than comparable un-haunted houses.
  5. Like we said earlier, the market is difficult as is and it can be even more difficult when the house has spirits.  Just be patient and the right person will come along and purchase it.

 

Would you live in a haunted house?  Any other tips?

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It's looking like the real-estate market is going to be taking a turn for the better if September's numbers are to be believed.  Last month, homes were built at the fastest pace in the last 17 month span.  According to abc news, "While home construction represents a small portion of the housing market, it has an outsize impact on the economy. Each home built creates an average of three jobs for a year and about $90,000 in taxes, according to the National Association of Home Builders."

 

Although this is good news, it doesn't necessarily mean the real-estate market will make a complete turn around.  Building on single family housing did rise, but only slightly and building permits fell to a five month low.  The building permits issued give us a crystal ball into the future as to what future building markets will look like.

 

Do you feel optimistic about the real-estate market in the future or are you still wary?

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When you're going to buy a house, you can get homes worth millions of dollars for a fraction of the cost.  When you're the one selling your home, however, you may find it difficult.  Fewer people are looking for houses right now and those that are looking, only want to pay pennies on the dollar for what your home is valued at.  People are also reluctant to change homes when things like job security are so tentative right now.  So how do you sell your home?  There are a few easy steps you can follow to help making the home transition easier.

 

  1. Enlist the services of a skilled real estate agent. This professional can help you with everything from setting the right price to staging your home's interiors. Call several agents when searching. Ask these agents how many homes they've sold in the current market. Ask them, too, how close they've gotten to their sellers' original asking prices.
  2. Agree with your agent on the right price for your home. In a bad market, an overpriced home can sit for months without attracting any serious offers. Buyers have too many other options to waste time negotiating with you on your sales price. By setting a price that's low, but fair, you'll nab the most offers. Your agent will help you find this price by showing you examples of the prices that local homes similar to yours have recently nabbed. You can then adjust your asking price upward or downward, depending on how your home compares to these.
  3. Draft a marketing plan for your home with the help your real estate agent. In a bad market, it's even more important to promote your property to as wide an audience as possible. You'll need to advertise in print publications, of course, but also on as many real estate websites as possible. If you are selling a more expensive home, advertise in niche publications that target doctors, lawyers and other well-paid professionals. If you're selling a single-story ranch house, market it in publications servicing senior citizens who'd appreciate the lack of stairs.
  4. Hold regular open houses. You probably won't find a buyer for your house at an open house. But other real estate agents who attend the open house might know of clients who'd be perfect for your home. The more people who know that your home is on the market, the better. Broker open houses, in which only real estate agents attend, are also effective ways at getting your listing noticed by agents who might have clients looking for your type of residence.

 

What other suggestions would you have?

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As a realtor, one key element you may use in order to sell homes is the open house.  Hosting an open house is a good way to meet potential clients, show off the home, and advertise your business.  But what goes into planning and putting on an open house?  Here are a few helpful tips to make yours successful?

 

  • Advertise online (newspapers are a waste of money). Write colorful, descriptive ads and place them in web classifieds or open house directories, too. Post Internet listings everywhere.
  • Map your open house signs
    • Attach strings of balloons to each open house sign
    • Find the busiest intersection closest to your home and put an open house sign there
    • The arrows should point buyers in the right direction
    • Place a sign every few blocks until you end up at your destination
  • Remove all vehicles from the driveway. Ask your neighbors to help out by not parking in front of your house.
  • Open all the drapes, blinds and window coverings –– let in that light.
  • Do not put spices on the stove to simmer without offering cookies, and do not, under any circumstances, use an air freshener because many people are allergic to synthetic odors.
  • Turn on every light in the house, except lights that produce noise such as exhaust fans without separate on / off switches.
  • Turn on soft music on each floor to help set a mood.
  • Have available four-color flyers filled with quality photos and reasons for a buyer to purchase your home.
  • Put out flyers that contain financing options so buyers can readily determine their monthly mortgage payment.
  • Serve refreshments and snacks or, depending on your budget, maybe a catered lunch.
  • Create a bulletin board of seasonal house photographs so buyers can see what the home would look like at another time of the year. This is especially helpful to showcase gardens during the winter.
  • Set out all documents pertaining to the house:
    • Inspection reports
    • Appraisal or comps
    • Major repairs & warranties
    • Blueprints for additions or future possible improvements
  • Be upbeat, cheery and greet each buyer who enters the home. Find out what the buyers are looking for and, if possible, show them why your home fits those requirements.
  • And finally, ask for feedback. Ask each buyer what they thought of your home and would they consider buying it. Agents and sellers are hesitant to ask for a buyer's opinion, so just grit your teeth and ask. It's the only way you're going to get a direct answer, and the answer just might astonish you. They might decide to sit at the kitchen table and write an offer. It happens more often than you would think!

 

Any other open house tips for real estate agents?

 

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